We look at thought leaders as experts. They influence what we think, feel, and believe to be true. They are the experts we see on tv, whose opinions are freely published, the individuals whose Twitter posts are endlessly retweeted. They have the power to influence everything from products to politicians, market conditions and can mobilize people into action.
Thought leadership is a potent tool - and when done right, it doesn't just influence the audience exposed but acts as a multiplier for reputation. In business, thought leaders tell us how the world is changing and what we should all pay attention to.
While there is no deficit of expertise, vision, or inspiration for women executives, we don't hear from them at the same octave. Women don't have access to the same opportunities to amplify their voices, which skews our perceptions of who an expert is. It also contributes to an inequitable advancement path, where men deemed experts and thought leaders get opportunities, promotions, board, and advisory roles – for which expert women aren't even considered.
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